Inoculation v. Quarantine
Posted: Thu May 15, 2014 8:07 pm
I was amused to see this article in the current issue of BYU Magazine that was delivered to my mailbox last week:
"Keeping The Faith: What Can You Do When A Child Expresses Doctrinal Doubts?"
Amused because we seem to be seeing more and more of this, indicating that it's an ever growing problem for the church.
But the article seems positively doubt affirming compared to the latest offering from LDS.org:
"What To Do When You Have Questions"
Addressed to the youth (rather than their parents) this one is chock full of the propaganda we expect from LDS, Inc. It places the blame squarely on the doubter, and discourages questioning while at the same time attempting to obscure what it is doing by parsing a non-existent distinction between "questioning" and "asking questions."
It's almost as if the author of the BYU Magazine article had the LDS.org piece in mind when she explained that if you try to address doubts that way, you'll only make things worse, because smart kids will smell what you're doing and assume that where there's smoke there's fire.
In a word, the BYU Magazine article appears to lean toward the inoculation approach of embracing open inquiry, whereas LDS.org sticks to its age old policy of quarantine (albeit masquerading as welcoming honest questioning). This got me thinking about the two approaches with regard to the church and its struggle with retention.
In the old Missionary Guide we learned that there were three groups of investigators: those that would join the church no matter what the missionary did, those that would not join the church no matter what the missionary did, and those whose decision depended largely on the effectiveness of the missionary. Everything that followed was geared toward making the missionary more effective, in order to maximize converts from that that last group—the only group our actions had any impact on.
I imagine this little concept from Marketing 101 must inform the church's retention efforts as well. Active, believing, BIC members fall into three groups. Those that will remain faithful believers regardless of what they learn about the church and how or when they learn it (Group A), those that will cease to believe the moment they learn about, say, the Book of Abraham problem (Group B), and those whose status as believing members—and thus, their eternal salvation—depends on the context and circumstances in which they learn about the troubling issues in Mormonism (Group C). If they learn about the Book of Abraham problem as youth, at church, in a controlled, faith-promoting environment, they will remain believers (inoculated). But if they learn about it later in life through independent research (failed quarantine) they will abandon belief and leave the church, feeling betrayed.
It's immediately obvious that if the church's ultimate goal were to save souls, then it would be teaching the Book of Abraham problem in Seminary. It would have adopted a policy of inoculation from the very beginning, as that's the only way to maximize retention of Group C.
That it has so long adopted a policy of quarantine, and is only now beginning to show signs of shifting to inoculation, indicates that the church's goal is not saving souls but making money. Quarantine, when effective, allows them to keep Groups B and C in the church and paying tithing as long as possible, before they eventually abandon belief and lose their salvation.
Whether quarantine is more profitable than inoculation depends on the average age at which people independently discover whatever it is that will destroy their belief (for Groups B and C). There is a point at which quarantine is less profitable than inoculation as that age decreases. I think that could be what we're seeing as the church is gradually shifting to a policy of greater (by comparison) transparency.
"Keeping The Faith: What Can You Do When A Child Expresses Doctrinal Doubts?"
Amused because we seem to be seeing more and more of this, indicating that it's an ever growing problem for the church.
But the article seems positively doubt affirming compared to the latest offering from LDS.org:
"What To Do When You Have Questions"
Addressed to the youth (rather than their parents) this one is chock full of the propaganda we expect from LDS, Inc. It places the blame squarely on the doubter, and discourages questioning while at the same time attempting to obscure what it is doing by parsing a non-existent distinction between "questioning" and "asking questions."
It's almost as if the author of the BYU Magazine article had the LDS.org piece in mind when she explained that if you try to address doubts that way, you'll only make things worse, because smart kids will smell what you're doing and assume that where there's smoke there's fire.
In a word, the BYU Magazine article appears to lean toward the inoculation approach of embracing open inquiry, whereas LDS.org sticks to its age old policy of quarantine (albeit masquerading as welcoming honest questioning). This got me thinking about the two approaches with regard to the church and its struggle with retention.
In the old Missionary Guide we learned that there were three groups of investigators: those that would join the church no matter what the missionary did, those that would not join the church no matter what the missionary did, and those whose decision depended largely on the effectiveness of the missionary. Everything that followed was geared toward making the missionary more effective, in order to maximize converts from that that last group—the only group our actions had any impact on.
I imagine this little concept from Marketing 101 must inform the church's retention efforts as well. Active, believing, BIC members fall into three groups. Those that will remain faithful believers regardless of what they learn about the church and how or when they learn it (Group A), those that will cease to believe the moment they learn about, say, the Book of Abraham problem (Group B), and those whose status as believing members—and thus, their eternal salvation—depends on the context and circumstances in which they learn about the troubling issues in Mormonism (Group C). If they learn about the Book of Abraham problem as youth, at church, in a controlled, faith-promoting environment, they will remain believers (inoculated). But if they learn about it later in life through independent research (failed quarantine) they will abandon belief and leave the church, feeling betrayed.
It's immediately obvious that if the church's ultimate goal were to save souls, then it would be teaching the Book of Abraham problem in Seminary. It would have adopted a policy of inoculation from the very beginning, as that's the only way to maximize retention of Group C.
That it has so long adopted a policy of quarantine, and is only now beginning to show signs of shifting to inoculation, indicates that the church's goal is not saving souls but making money. Quarantine, when effective, allows them to keep Groups B and C in the church and paying tithing as long as possible, before they eventually abandon belief and lose their salvation.
Whether quarantine is more profitable than inoculation depends on the average age at which people independently discover whatever it is that will destroy their belief (for Groups B and C). There is a point at which quarantine is less profitable than inoculation as that age decreases. I think that could be what we're seeing as the church is gradually shifting to a policy of greater (by comparison) transparency.