The Deseret News
attempts to put lipstick on the pig… Amid the dramatic shift in religiousness in the United States, BYU researchers have worked to pull together available data on Latter-day Saints, examining their religiousness, well-being and retention. This comes at a time of growth for The Church of Jesus Christ of Latter-day Saints as well as high levels of engagement in the Church Educational System.
All is well!
Data show Latter-day Saints have maintained relatively high levels of faith even as the United States has experienced a general decline in religious activity. Latter-day Saints have the highest rate of church attendance of any major religion in the Pew Religious Landscape Survey and the highest rate of personal scripture reading and parents praying or reading scripture with their children. Using objective cell phone data, University of Chicago economist Devin Pope similarly found Latter-day Saints among the highest weekly church attenders in America.
What the article’s author (Justin Dyer, BYU Professor of religion) fails to point out is that the data in the survey referenced is from a pre-Covid period. So it’s more than 5 years old, and it’s prior to a significant global event that impacted the mindset of a lot of the population. Cell phone data from 2019 showing people popped into a place of worship does not address survey data from 2023/24 showing young people dropping away from religious attendance.
Professor Dyer’s methodology appears to be to start with a conclusion that young Mormons aren’t stopping activity at alarming rates, and then scout around to cherry pick data from anytime during the last decade to support that. There is some sort of mealy mouthed acknowledge of the problem...
As some have noted (see here and here), it’s true that Latter-day Saint retention has decreased over time, in line with national trends. What was 82% retention in the 1980s, dropped to 58% in the 2000s and then to around 50% in the years since. This religious retention has decreased in all generations of Latter-day Saints, but especially Millennial and Gen Z members.
"around 50% in the years since" is an attempt at spinning what Jana Riess articulates as
A graph from the General Social Survey, which asked about childhood religion as well as current religion, shows we’ve gone from retaining over three-quarters of childhood Latter-day Saints through the 1970s, ’80s and ’90s, to keeping around 40% in the 2020s — a statistically significant drop.
(From the OP) And the best that Professor Dyer and his research minions at BYU can muster is...
Strikingly, however, Latter-day Saints are one of the faiths least likely to lose Millennial and Gen Z members. When it comes to identifying as a Latter-day Saint and also regularly attending church, Latter-day Saints are retaining active Millennial and Gen Z members at a higher rate than all other Christian denominations, except Adventists.